Targomo expands location analytics to 24 countries
Berlin-based location intelligence startup Targomo is in the midst an international expansion of its location analytics platform. Users now have access to information on locations in a total of 24 countries, seven of them outside Europe, and including the US.
Last year, Targomo relaunched a retail-optimized version of its TargomoLOOP platform with data for Germany, Austria and Switzerland. “From the beginning, we designed our platform for global use,” says Henning Hollburg, founder and CEO of Targomo. “The huge demand from customers has surprised us and is fueling the growth of our platform, where we have now integrated more than 350 data sets – and more are being added every week.”
Much of Targomo’s expansion success is driven by German-based customers who are also taking advantage of the analytics platform in their international expansion, whether in retail, quick commerce, or planning for gyms, restaurant chains, and Ghost Kitchens.
The analytics platform is also successfully used in the health and beauty sector. “We use TargomoLOOP to optimize our network as well as for expansion. We can use reliable data sets and discover new areas to set up new partnerships”, says Fabian Zimmermann, Teamlead Retail Management & Expansion at DrSmile. The dental care startup distributes its invisible aligners through a network of partner dentists and now also uses TargomoLOOP in France, Spain and Italy.