Rosum Corporation and Siano take GPS indoors using TV sig

Rosum Corporation announced the launch of ALLOY™, a location and synchronization solution for indoor and urban environments.  The ALLOY™ chip, which was developed in partnership with Siano utilizes broadcast TV signals to provide precise frequency, timing and location information.  The chip opens up a multitude of new commercial opportunities by enabling femtocell synchronization and location, tracking of people and assets, and localized advertising over mobile TV devices in deep indoor locations such as shopping malls, hotels, campuses and factories with seamless delivery leveraging broadcast TV signals.

www.rosum.com