LBS

Daimler And Baidu Inc Team-Up

German automaker Daimler AG is increasing its ties with China’s web service provider Baidu Inc to enhance its in-car software technology, for its luxury brands. Daimler. Daimler’s Mercedes- Benz in China will support information and entertainment services from Baidu, where drivers and passengers will be able to access such services via vehicle’s dashboard. www.bidnessetc.com

Ubimo Gets $7.5million

Ubimo incorporates additional data points, including weather and local events, to make ads more relevant and result in higher conversion rates.

Based in Tel Aviv, the startup recently closed a $7.5 million Series B led by Pitango Venture Capital, with participation from OurCrowd and YJ Capital (the venture capital arm of Yahoo Japan, which is investing for the first time in Israel).

Ubimo’s software-as-a-service platform allows companies to manage ad placements by looking at factors that might influence each consumer’s purchasing decisions, such as nearby venues, events, the weather, and neighborhood demographics such as the ages and gender of people most likely to patronize different services and businesses. http://techcrunch.com/

LED technology offers LBS

Philips has unveiled the first major install of its connected lighting system with LED-based indoor positioning for European hypermarket chain Carrefour.

The company said 2.5 kilometres of energy efficient LED lighting was installed at Carrefour hypermarket in Lille, France, which can transmit a location signal to a shopper’s smartphone, triggering an app to provide locationbased services. The technology allows Carrefour to provide new services to customers, including in-store navigation and promotions. www.talkingretail.com

Uber’s SOS button will send live GPS updates

Uber added an “SOS” button to its app in India. Starting in the city Kolkata and potentially rolling out elsewhere, activating the SOS button will now send live GPS updates to local police, provide police with information on the driver, and send details on the passenger reporting the issue, in addition to initiating a phone call with the police as it initially did. That information, which should enable police to track an Uber vehicle, will appear on a display that Uber installs for the local police.www.theverge.com

Delhi’s wheels get GPS cover

Commuters in Delhi will shortly get to see the public vehicles operating with GPS. The government has approved mandatory GPS to all public transport vehicles, effective from June 1. The transport department had been extending the deadlines regarding the GPS and also announced that vehicles would need it in order to get their fitness certificate. http://metroindia.com

CMS V500 Cavity Monitoring System by Teledyne Optech

Teledyne Optech released the CMS V500, a complete redesign of its highly popular Cavity Monitoring System that introduces a live video feed, cable-free operation, and other critical new features that improve safety and efficiency in underground mining. It has been the ideal scanning solution for dangerous and inaccessible cavities in underground mining operations for years, improving safety by letting operators stand clear as the sensor head surveys. The accurate 3D data collected by the CMS improves mine operation efficiency by providing accurate insight into the mine’s actual structure and the results of blasting, and increases mine profitability by verifying actual cavity size and orientation.